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  • Joe Senart

Brand Coordination in Camtasia 2020

Updated: May 25


As a big champion of Camtasia, I was thrilled when the recent Camtasia 2020 release tackled some of the features I struggled with implementing the program as the go-to tool in our organization for video. The issue was we had a lot of content creators but no coordination...unless everyone sent their work to me when they were done and I went through and adjusted everything to a brand standard.


With the 2020 release, TechSmith took care of much of those struggles by letting me build and export brand materials such as themes, animations, and annotations, so other uses can have a drop down menu of features to use instead of a big page that said basically "could you please limit yourself to these...15-20 things?" In this video I'll demo some of those new features and show off how I might use them to create a video style guide...of sorts.

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